Internal comms isn’t support. It’s strategy.
74 points – The difference in trust employees have in senior leaders who say internal communication is excellent in contast to those who say it is poor.
13× higher trust in leadership when internal communications are rated excellent (80% vs 6%)
44% of project delays or failures
31% of missed goals
25% of lost sales
– all linked to communication failures.
Highly aligned organisations grow 58% faster and are 72% more profitable than those that are misaligned.